- Live casino provider revamps website to offer improved user experience
- Can be played on desktop and mobile, and optimised for iOS and Android
Codeta, the pioneering live casino company, has this week revealed a major website redesign and brand overhaul.
The business, which offers live table games, has carried out the rebranding in an effort to further enhance its reputation as an advocate of simple, yet powerful casino play and to position itself as a leader in the live table sector.
Smooth and innovative navigational experience
And it’s quite a change, one that’s clearly focused on player experience and use. The website (Codeta.com) has been refreshed to offer players a smooth and innovative navigational experience.
The inclusion of a website lobby and clever categorization of games speaks to Codeta’s aim of (apparently) becoming the ‘Netflix of live casino’. Time will tell if that actually happens.
One similarity to the popular movie provider is in terms of choice – Codeta.com offers players a plethora of game choices as well as the opportunity for streamlined gameplay.
Now offering almost 570 traditional slot and live table games, Codeta’s brand and website overhaul has been put into place to further strengthen operator’s “market-leading” position.
Champion of live table games
“We decided to give the Codeta.com logo and site design a pretty major facelift to reflect our market-leading proposition as a pioneer and champion of live table games,” said Codeta’s CEO, Edward Ihre. He also says that the site is now “simple to navigate and allows players to easily access [Codeta’s] full portfolio of games.”
In addition to tweaks to the site, part of the refresh has seen the company introduce a cleaner, stylish and minimalist new logo to appear on its website. The new logo – a white symbol of a club emblazoned on a red, flashing circle – echoes vivacity and simplicity.
For players of Codeta’s games, the move can be considered good news. The redesign follows the operator’s procurement of Double Ball Roulette – an innovative game by Evolution Gaming – which gives players a doubled chance of winning (below). And now, winning on a brand new website.
The site can be played on desktop and tablet devices, and it’s been designed for use on iOS and Android operating systems, Codeta.com’s rejuvenated design and new brand identity brings together players both old and new on, according to Codeta: “the go-to site for the best live table games experience on the market.”
It’s all about player experience for today’s online casino operators – it has to be. There’s a plethora of great sites out there that can give you all you need in terms of game selection and so, as with many things in life, it’s the little touches that count for more. Codeta is a leader in terms of live casino experience, yet improvements to it’s overall online user experience will undoubtedly cement that position. Think about your online casino play and what you really want; you want the site to run well (particularly when it involves live dealers), you want it to be easy to use and navigate, and you don’t want to waste time scouring endless pages, you just want to play. All signs point to Codeta’s new site doing just that.
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