Genting UK plumps for a mix of top sporting action with casino games in new social lounge concept

  • Lounges will feature sports viewing facilities and two new gaming products
  • The new facilities will be opened at Genting casinos in Liverpool and Sheffield later this month

One the UK’s best-known casino operators, Genting UK, has revealed that it will be launching a new interactive sports lounge concept at its casinos in Liverpool and Sheffield.

Genting has set up a relaxed, sports focused environment at two of its UK casinos.
Genting has set up a relaxed, sports focused environment at two of its UK casinos.

The new sports lounges will be designed to offer casino customers the chance to watch live sport and to play new casino games that the company is bringing to the UK.

Among the facilities available will be interactive television screens, gaming tables and a bar. Both the casinos at Queen Square in Liverpool and in Sheffield are updating their food and drinks offerings and will offer a service throughout evenings and weekends.

The lounge will offer coverage of live sports events, including box office boxing bouts and matches from the English Premier League, while GentingBet will provide live odds for the events.

The relaxed appears to be an attempt to tap in to the huge amount of potential in the sports fan market, whose fancy for a bet is already well served by traditional bookmakers.

Roulette wheels

The sports lounges will feature the new Electronic Roulette Touch Table.

This is a game played with an automated roulette wheel and individual touch screens for players to make their bets. The game is laid out at a table, making it possible for groups of friends to play at once and socialize while placing their bets.

According to Genting Casino’s regional marketing manager, Dan Lawton, the new facilities, which they hope to roll out across the country next year, are part of the company’s attempt to be seen as a leisure destination as well as a casino.

“We want to be a premier venue for sport viewing and we’re really excited by the prospect of launching these lounges to ensure we’re the best spot in town for watching live sports events. The addition of live roulette tables, brand new gaming products and a bar with a food and drinks menu means the facilities will be a great place to hang out and socialise with friends at any time.”
Dan Lawton

The Genting Casino at Liverpool Queen Square will launch its Sports Lounge on November 14, while Genting Casino Sheffield will follow suit on November 21.

For those who can’t get to these two Genting Casinos, the brand also has its online casino offering many of its favourite casino games online.

Approved Casinos

Want to try an online casino? Approved Casinos

Choose an approved casino from our carefully selected list. VIEW CASINOS